This was the easiest course I have taken at PSU. It was a really fun and interesting class!

- no textbook. The online content and videos were quite helpful - discussion boards - group assignments that are not worth any credit - one final group market research report due at the end of the semester - one exam towards the middle of the semester. It wasn't too difficult but it was a bit harder than I thought it would have been - individual marketing research report - a few excel and SPSS assignments

Professor McCartan was really nice and replied to emails quickly!

This course is not too heavy on statistics but it does require a basic understanding. If you have trouble recalling statistical concepts or methods, the online content should be able to give you a refresh.