The material covered in the course is relatively easy, when studying for the exams use the one page chapter summaries and make notes from that. Additionally Quizlet has some questions you can look at/review. Toughest part is the marketing plan group project.

Remember to participate and volunteer to do a greater share of the group work in the marketing plan. As the peer reviews can raise your individual grade to a higher or lower one (i.e. B to A). For the presentation try to incorporate interactive elements or make a mock website for the product.